Director-e and Ocean Events join forces to present a unique exhibition featuring Workwear, Corporate Clothing and Uniforms
Exhibition specialist Ocean Events and director-e, have joined forces and expertise to co-organise the first and only UK exhibition for the entire workwear industry.
 
Corporate Clothes Show LLP is the newly formed joint partnership which will be organising The Workwear and Corporate Clothes Show.  This prestigious exhibition will be dedicated to senior buyers, specifiers and suppliers working in the vibrant and dynamic working garment industry and will take place at the Birmingham NEC, 2-3rd April 2008.
 
Worth an estimated £430 million in the UK, the corporate clothing, workwear and PPE (personal protection equipment) industry makes around 32 million garments every year. In spite of the industry’s stature, there is no dedicated exhibition for buyers to source the latest developments in clothing and equipment. Working with the workwear and clothing industry’s key bodies and influencers, ‘The Workwear and Corporate Clothes Show’ is being designed to be an image conscious and comprehensive event for suppliers and buyers of workwear clothing.
 
Expecting to attract more than 100 stands, the two-day exhibition will feature a giant exhibition area, stunning and exciting catwalk fashion shows, devised and staged by international choreographer Debbie Astell. The exhibition will also feature a series of interactive, information-filled workshop seminars chaired by Malcolm Newbery, an international independent consultant who specialises in the retail, uniform and fashion industries. His company, Malcolm Newbery Consulting, counts department stores Harrods, Marks & Spencer and Debenhams, and corporate clothing companies Alexandra, Jermyn Street Design and Simon Jersey, among its satisfied customers.

Malcolm, who has experience in sourcing, supply chain management, retail logistics and seasonal merchandise planning, will be giving an overview of the industry as it stands today. Visitors will also be invited to a buyers' champagne cocktail party, which will feature a buffet, drinks and entertainment.
 
Lorne Cheetham, joint Managing Director of Corporate Clothes Show LLP says; “This is an industry that produces some of the most innovative and design-led workwear, uniforms, PPE and corporate clothing in the world.  Half of the UK's working population wears some kind of work-specific clothing yet there was, astonishingly, no major exhibition for the UK market - until now! The show will illustrate how diverse the industry is. We hope to represent every spectrum of workwear suitable for every walk of life, from corporate tailored suits, to high-vis reflective gear, to nursing uniforms, protective equipment, boiler suits, hard hats, or chef’s whites. It is therefore going to be a highly colourful and interesting show which we aim to be the definitive event for the industry.”
 
Yvette Ashby of director- e, and Joint Managing Director of Corporate Clothes Show LLP comments; “This will be a prestigious exhibition – for a dynamic industry. Capitalising on the combined resources and expertise of director-e and Ocean Events, the Workwear and Corporate Clothes Show will personally target more than 200,000 buyers, directors, sourcing and procurement managers and all other personnel with direct purchasing influence in relevant businesses.  Featuring over 100 exhibition stands, catwalk fashion shows and demonstrations, the show is planned to be stylised and experiential, creating a professional, resourceful yet enjoyable forum for effective business exchange. ”
 
The Workwear & Corporate Clothes Show is set to attract key buyers from a myriad of different business sectors, workplaces and industries – from hotel groups and healthcare to retail and railways.
 
Visit: Work Wear Show.

 

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